Saturday, August 11, 2012

Generalization vs Specialization

"What I do have are a very particular set of skills, skill acquired over a very long career."
--Bryan Mills (Taken)

From an economic standpoint, the natural state of the world is scarcity. This scarce state is reduced through production. Production combines labor, materials, and technology into outputs that can be consumed.

Two general strategies are available to producers. One strategy is to generalize. People who are 'jacks of all trades' are generalists, meaning that they produce many different things. If someone is isolated from others (e.g., the Robinson Crusoe scenario), then that person has no choice but to diversify production. If the isolationist does not produce a variety of outputs such as shelter, food, drink, and clothing, then this individual is unlikely to survive much less thrive.

Achieving a state of self-sufficiency could be desirable when markets are uncertain or underdeveloped. But self-sufficiency has its costs as well. Because they frequently shift between products, generalist producers lack the learning-by-doing repetition that permits mastery. Standard of living may therefore suffer.

The second general strategy available to producers is specialization. Specialists focus their productive efforts on limited types of output. Focusing production enables the learning-by-doing that improves productivity (i.e., more output per unit of input) over time.

Specialization is of little use in isolationist situations since, by definition, the specialist cannot produce the variety of output necessary to satisfy even basic existence.

However, when it is possible to trade with others, the specialization strategy becomes particularly interesting. Multitudes of people can focus their efforts on narrow product lines and achieve high levels of productivity through specialization. If these individuals can subsequently exchange their specialized output with the specialized output of others, then standard of living is likely to rise for all.

This, of course, is the essence of trade theory. People are better off when they employ specialization production strategies, and then trade their output on the market.

But trade theory has its problems. One common assumption is that markets are unhampered. Producers are free to choose their production strategies, and buyers and sellers are free to engage in totally voluntary exchange. But we know that modern markets are not free; they are hampered to some degree. They are subject to government interventions that restrict volunatary production and exchange. These interventions distort decision-making among both producers and consumers.

Even if markets were in fact unhampered, then trade theory seemingly still has problems. Free markets are processes of creative destruction, where competition among producers drives innovation that renders current methods and outputs obsolete. The more dynamic the market, the less likely a specialization seems likely persist.

Here is what I'm wondering. Does trade theory have it backwards? Is it truly a good idea to pursue specialization production strategies in free, unhampered market contexts? Don't free market dynamics penalize specialization in the long run and reward at least some degree of generalization that permits adaptability?

In fact, is there not an argument to be made that hampered environments are actually better fits with specialization--at least in the short run? After all, hampered environment reduce competition and impair innovation, thus slowing down the 'creative destruction' engine that puts specialization at risk. Managers may be more likely to want to specialize when there is less perceived risks to specially configured operations. When market rules are being 'fixed' by government, then specialization may abound.

Many other important issues seem to trail this line of thought. For example, in addition to gains in standard of living from specialization, there are likely some losses due to 'creative destruction.' How the gains and losses net out over time seems an interesting issue. Moreover, in hampered market environments, producers might over-specialize if they are lulled into a false sense of security by regulatory regimes. The spectacular rise in outsourcing, an expression of specialization, in the midst of ever-increasing government intervention of the past few decades, might be indicative of this. The false sense of security comes from incorrectly relating near term stability that might accompany a set of government intervention with long term instability that comes from pent of market forces 'letting go.'

The other implication of this thoughtstream is that there may be more merit to generalization than meets the eye...

More in future posts.

4 comments:

dgeorge12358 said...

Observations of biology and ecology infer S over G net of trade-offs.

Adaptability hinders performance and efficiency in favor of longevity.

Thrive or Survive?

dgeorge12358 said...

The Rolling Stones are notable in modern popular music for assimilating various musical genres into their own collective sound.

Throughout the band's career, their musical contributions have been marked by a continual reference and reliance on musical styles including blues, rhythm and blues, country, folk, reggae, dance, and world music, exemplified by Jones' collaboration with the Master Musicians of Jajouka, as well as traditional English styles that use stringed instrumentation like harps.

Brian Jones experimented with the use of non-traditional instruments such as the sitar and slide guitar in their early days. The group started out covering early rock 'n' roll and blues songs, and have never stopped playing live or recording cover songs.
~wikipedia

Unknown said...

This took me some time to think through so please pardon the depth. This is an intriguing idea. I agree that hampered markets benefit some specialists. I am struggling whether they benefit specialization more than generalization on the whole.

Market intervention would help specialists that have lobbying interest or benefit from the protection of the intervention. Potentially they have less risk than they would otherwise have in a specialization venture. There will be less risk of another government (such as China) intervening in a trade between companies if the US protects the trade. The specialization will also be less risky in that the government will potentially protect the company from this creative destruction in the form of more legal intervention or financial support.

Another group of specialist that will also benefit from this intervention will be those who are taking on investments that would otherwise be unprofitable. They can specialize in a specific industry function (such as solar panel research) that would otherwise be unfruitful or where the potential return does not justify the risks.

It seems that other specialization groups would benefit more from free markets and generalists would suffer more in these unhampered markets. When we included startups in those who add specialization they would benefit more from free markets. ** As government regulations tend to hamper competition and increase start up costs these firms would have more risks associated with specialization. They still can only achieve the same reward because the market will still only provide a maximum revenue stream but they are burdened with a higher chance of failure in the beginning. Firms such as Twitter who invent a new product and firms that involuntarily outsource a process of a company (such as a company that provides cheaper tech support that customers utilize instead) are harmed by this market intervention. In this realm the dynamic market provides more opportunities for specialists to take on risk to steal revenue from older (less specialized) specialists.

In a free market as new firms develop and make old ones obsolete the generalist is left behind. If we start with a generalist that delivers all forms of communication by hand or voice, then we add a specialist that steals revenue away from this generalist by producing cell phones, the generalist is punished by the market by his lack of specialization. Even if markets are dynamic and unhampered and a new specialists comes along to produces computers that people utilize for communication and the cell phone company goes out of business, the generalist is still punished the most as it is the least specialized or the most general...

Unknown said...


From this I would conclude that hampered markets probably do limit the creative destruction and therefore protect current specialists but they also prevent future specialists from new ventures. So if specialization created increasing specialization (marginal specialization was increasing) then I we would expect hampered markets to have a lower degree of specialization. If, however, additional levels of specialization created marginally less specialization than before then we would expect to see hampered markets with a higher degree of specialization. I am thinking as if Apple had X units of specialization and were free to all the powers of creative destruction would the firms that invented something better or different have more or less units of specialization than X. This would be the aggregate level of specialization in a society and would not take preference in which firms were destroyed because of the generalization/specialization. I am not sure that a more dynamic would hinder aggregate specialization. Three firms might step up to replace the one even with the risks because entrepreneurs are fighting for the limited rewards. These firms would have already taken the old firms place, hence why the dynamic market chose to purchase goods elsewhere. So the more dynamic the market the more entrepreneurs would decide to go into business and if the replacement of these entrepreneurs of the old adds more specialization then aggregate specialization would increase.

Does this make any sense? I am interested in your thoughts.

**One of the most interesting exercises in this logic was to frame what the term specialization meant in this analysis. I used the idea that specialization is a firm’s behavior that increases the division of labor. This expanded my viewpoint of what firms were partaking in specialization behavior. The typical example I started with would have been apple outsourcing the manufacturing of motherboards to another company. However, I believe other actions firms take should be included in the term specialization. A company that improves upon or invents a new product or service should be included. In a society where people only walked to the next village to deliver a message by mouth, a firm that could provide a service of writing down the message on paper and delivering it would be increasing the division of labor. They allow the person who would have walked to the next village to continue doing the other specialties they would have been doing and also build a future market of specialized paper suppliers, ink, etc.
With this frame of reference Twitter would be increasing specialization within the communication industry (and in the technology industry) even though they did not take over or outsource a specific work process that was already being preformed.