Tuesday, October 20, 2009

Broadcast News

You don't really need to find out what's going on
You don't really want to know just how far it's gone
Just leave well enough alone
Eat your dirty laundry
--Don Henley

When so many in the mainstream media--and a presidential administration--howl about a particular news outlet, you can be pretty confident that outlet is doing something right.

While pundits argue about how 'fair and balanced' Fox News is (btw, they'd appear less biased themselves if they would be questioning the same about other networks), the real measure of the value of an information outlet is demand. Market share and financial data for general network and particular programs suggest superior, and growing, demand for content generated by Fox relative to other news networks.

Meanwhile, mainstream newspaper and television institutions continue to lose eyeballs and face difficult financial situations.

Their solution is to pile on the leader. School yard stuff: condemn, discredit, regulate. Everything but provide better customer value.

All the while, Fox turns over rocks other networks refuse to touch.

The market is speaking, and mainstream media and its dependents are having trouble coping with what they're hearing.

Given the current set up, it's hard not to wonder whether we'll be testing the strength of the First Amendment in the near future.

No comments: