In-Kind Media Contributions

"I'll make public opinion out there within five hours! I've done it all my life. I'll blacken this punk so that he'll--You leave public opinion to me. Now, Joe, I think you'd better go back into the Senate and keep those senators lined up."
--James Taylor (Mr Smith Goes to Washington)

Many people on the left wring their hands over contributions to political campaigns made by corporations. They seem less concerned about those contributions when they are made by corporations sympathetic to leftist candidates--particularly when those contributions are of the nefarious, in-kind sort.

Corporate entities like the New York Times and Washington Post, for instance, routinely endorse candidates and slant their content toward leftist issues. Why aren't these actions considered in-kind contributions and subject to campaign finance restrictions?

Or take a company like Google that operates an internet services business with characteristics of a public utility. Google's management, which is clearly biased left (as demonstrated by top management behavior following the 2016 election), could easily tilt its search machinery in favor of stakeholder political interests. In fact, accusations are growing that Google, Twitter, and Facebook routinely slant their operations toward leftist interests.

Due to their potential influence and reach, such in-kind contributions made by media outlets could easily be worth far more than most checks written to political campaigns.

If fairness and equity political process is truly a concern, then isn't there a movement to regulate in-kind campaign contributions by media?